Training top talent at Fujitsu in human centred design

futuristic tech

Fujitsu have long been advocates for using human centred design as a method for identifying opportunities to develop technology that can help solve problems for customers and society, right across the globe.

Their core Innovation and Customer Co-creation teams are design experts and use their skills to bring innovative new solutions to their customers across all industries.

But innovation teams don’t exist in isolation.

Fujitsu understood that to allow innovation to thrive, senior stakeholders across the business needed to understand the principles of human centred design and the value it brings. They also needed access to some of the tools, methods and mindsets to be able to support colleagues and customers in their co-creation efforts.

design thinking workshop

Treehouse ran design thinking training experiences to support a number of Fujitsu’s senior talent programmes. The cornerstone of these trainings was ExperienceInnovation LEARN from ExpereincePoint – a powerful simulation workshop that enables teams to experience an end-to-end innovation process in just four hours.

In these immersive and collaborative sessions, leaders learned the fundamentals of human centred design, and then immediately applied that learning to real internal business challenges.

Designed in conjunction with Fujitsu, we tailored our training to reflect the organisation’s human centred design approaches, frameworks and language. This helped ensure that participants were able to put their new skills to use and understand how they fitted into the Fujitsu innovation ecosystem, right away.

“The training delivered by Treehouse was so engaging and energetic. As the person responsible for innovation I just don’t have the capacity to try and upskill the rest of the organisation and convert the cynics. Having an authentic and credible expert from Treehouse to give our senior leaders a hands-on experience, really helped them see the value in human centred design and created a new group of enthusiasts for the work my team were doing”
Director of Customer Innovation

Similar stories

Making a leading national charity more locally relevant

Like most charities, Global’s Make Some Noise has seen a significant reduction in its income since the COVID-19 crisis began. Make Some Noise is the official charity of Global, the Media and Entertainment group, supporting […]

Read more

Neuroelectrics – SMS Madrid

The Strategic Management Society (SMS), as part of their 34th Annual International Conference, dedicated one day to tapping into the collective knowledge and creativity of their membership of leading strategy practitioners and academics to generate fresh thinking for one of today’s most innovative companies: Neuroelectrics.

Read more

Equipping future leaders

Future Leaders Connect is a global network for emerging policy leaders sponsored by the British Council. Each year, 10,000+ candidates apply for one of fifty seats on this prestigious programme, which is held in partnership […]

Read more
Read enough? Get in touch
Drop us a line to discuss the learning objectives you have for your people with one of our training specialists.

Let's talk

If you can spare the time for a 30 min ZOOM call, a member of our senior team would be happy to discuss your aspirations and challenges, and explain how we can help.

Send us a message

Please enter your name

We use HubSpot as our CRM platform. By submitting this form, you acknowledge that your information will be transferred to HubSpot for processing. Learn more about HubSpot's privacy practices here.