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5 lessons we learnt from pivoting in a pandemic

Like so many businesses this year, all of a sudden we found ourselves having to adapt our approach – and quickly – to meet the needs of a new world. We wanted to share what we learned during this period, and to start a conversation about what others will take from 2020, too…

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Prototyping: Where ideas come to life in design thinking

Prototyping in the design thinking process: Turning ideas into reality Prototyping is where ideas move from concept to reality in the design thinking process. It’s the step that transforms abstract ideas into tangible experiments, allowing […]

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Outputs vs. Outcomes

AI can make it easier to create more things, more quickly. But this post asks a more useful question: when does an output become an outcome that actually matters? It looks at the human skills that help ideas move beyond production and create real change.

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